Guest Blog! #CircularEconomy—Why it is Good for Business! Erich Lawson

Businesses joining the circular economy

Jumping on the Bandwagon of Circular Economy!

Remember the old adage that most of us have heard of: ‘Reduce, Reuse, Recycle’?

Circular economy on the lines of this mantra, involves a positive cycle which stands in stark contrast to the wide-spread linear economy which is based on the approach of take, make and dispose.

Circular economy or CE preserves and improves natural resources by optimizing waste in a way so that it can be used as a valuable resource which can be put back into the existing or a new supply chain as a secondary raw material.

Simply put, it is a form of resource match-making. Organizations find out which of their existing waste materials will match with new applications either in their operations or within other organizations.

Its many benefits include lower environmental impact, solution to resource crisis, more competitive economy and much more. It also allows businesses to implement it either independently or collaboratively.

Stages of Circular Economy

  • Stage 1: Production and Consumption

It is essential to begin with production and processes because they form the first level. Hence, if they are designed smartly the entire process of waste management ahead, will be optimized. This is because introducing smart designs and processes at the production stage itself will help businesses save resources, increase financial gains, reduce waste generation and produce sustainably enhanced products. So at consumption level, these products after consumption can easily be recycled and reused. This means lower levels of waste generated.

  • Stage 2: Managing Waste and Secondary Raw Material

The next stage of a CE involves waste management to extract valuable secondary raw material which can either be recycled or be reused. And these materials hold immense value because the not just reduce environmental footprint but also manufacturing costs.

Global Inspiration

Gradually many organizations across the globe are embracing CE and its many benefits. If you are thinking about making the switch, here are some examples from where you can draw inspiration—

  • A majority of companies which are traditional battery recyclers are basically mining companies. So, they have decided to dig smarter into the waste than dig deeper into the ground.
  • Giant groups such as the U.S. Business Council for Sustainable Development have created B2B material online markets for companies who wish to sell or buy absolutely everything from wood and cardboard to brewery by-products.
  • Many of the UK’s national waste operators are following CE. For instance, SITA figured out a way to use unrecyclable commercial material as a fuel in cement processing kilns. Viridor provides material to recycle plastic bottles to the Coca Cola ECO Plastics plant.

There are many other renowned global brands which have turned to CE to make a difference to environment while taking their businesses to new heights of success.

The old waste industry is now a new resource industry and is at the heart of the promising Circular Economy. So, don’t let this opportunity go to waste; instead, reuse or recycle by adopting CE and move to a greener future, financially and environmentally!


Erich Lawson

Erich Lawson

Author Bio

Erich Lawson is passionate about saving environment by effective recycling. He has written a wide array of articles on how modern recycling equipment can be used by industries to reduce monthly garbage bills and increase recycling revenue. You can learn more about environment savings techniques by visiting Northern California Compactors, Inc blog.

#ZeroWaste not just for #hippies anymore! Never was, really | @CNN

Zero Waste is all the rage!

Zero Waste is all the rage!

Via @CNN Isabelle Chapman

Soooooo, now everyone wants less packaging! Yay! Who needs extra stuff on top of the thing that you most desire? No one! Do not hide my purchase in plastic or new resource paper—let my purchase be lovingly ensconced in my very own brought-from-home bag or a #zerowaste reusable status symbol!

Zero Waste isn’t just for hippies anymore

#Austin is on the forefront of zero waste. We have a master plan of 90% diversion rate by 2040.  Ambitious, yes!

Re-Sourcery has featured one of our local businesses helping us get to zero waste, in.gredients.

Austin even has a handy-dandy Shop Zero Waste directory!

Want to become a sustainable green business? Check out Austin Green Business Leaders from the City of Austin Office of Sustainability.

Earth Day Austin Event Map! Get your Event Map! Whooohooo!

2017 Earth Day Austin Event Map

2017 Earth Day Austin Event Map

EVENT MAP!!! ZOMG ~ this will be fun!

@EarthDayATX is upon us!  Tomorrow @HustonTillotson!

Austin Earth Day is an awesome way to show your appreciation for Mother Earth and Austin! Come on down and have fun!  There is a Kid Zone, Outdoor Activity Zone, Eco Discovery Zone, and an Earth Stage with a stellar lineup!

@EarthDayATX tomorrow! #HustonTillotson | Re-Sourcery will be there! Will you?

2017 Austin Earth Day | Huston-Tillotson College

2017 Austin Earth Day | Huston-Tillotson College

@EarthDayATX is upon us!  Tomorrow @HustonTillotson!

Austin Earth Day is an awesome way to show your appreciation for Mother Earth and Austin! Come on down and have fun!  There is a Kid Zone, Outdoor Activity Zone, Eco Discovery Zone, and an Earth Stage with a stellar lineup!



@qz #Greenpeace #Recycling #Textiles won’t help—let’s #make durable, repairable #clothes!

Via Quartz

Recycling Textiles | Not so much

Recycling Textiles | Not so much

Greenpeace is taking on our current “feel good” fashion recycling trend.  It is a fallacy to think we can recycle all the textiles we buy.  The amount of textiles that are bought and then thrown away due to our #fastfashion lifestyle is enormous.

It is estimated every US citizen throws away 70 pounds of clothing a year!

If we are just going to throw away or donate these shoddily made clothes for newer-yet-shoddily-made clothes—how is this helping?

The good news is that millennials are rejecting the “trendiosis” of  #fastfashion and preferring second-hand, vintage, or more expensive #sustainably sourced textiles.

H&M, Zara Grapple With Sustainable Fashion This Holiday Season (Advertising Age) outlines how the public wants to buy items that are classic and will last a long time. The movement is happening, and it’s been gaining ground in the last few years.

Fashion brands need to urgently re-think the throwaway business model and produce clothing that’s durable, repairable and fit for re-use. —Kirsten Brodde, the head of Greenpeace’s Detox my Fashion campaign

Check out how to buy local in Austin and how we can repair what we have!

T-shirts for Hunger wins STAR award! @TravisCountyTX

Travis County Texas

Travis County Texas

State of Texas Alliance for Recycling (STAR)

State of Texas Alliance for Recycling (STAR)






Travis County (Austin, TX) has been selected as the 1st place winner of the Texas Environmental Leadership Award under the Outstanding Recycling Partnership category for the T-Shirts for Hunger Project.  The Texas Environmental Leadership Awards are sponsored by Texas Alliance for Recycling (STAR), a 501c3 non-profit group dedicated to increasing recycling and waste diversion rates by developing end-markets for recycled goods and supporting stakeholder groups throughout the state of Texas.  The award program focuses on 8 categories recognizing successes in education, partnerships, innovative programs, and leadership efforts of non-profits and local governments.

T-shirts for Hunger

T-shirts for Hunger | Travis County TX

Shaun Aukland | Travis County TX

Shaun Auckland | Travis County TX

T-shirt bags ready for clients

T-shirt bags ready for clients

T-Shirts for Hunger is collaboration with local non-profits, churches, and the Travis County Sherriff’s Office, Transportation and Natural Resources Department, and Health & Human Services Department to provide re-usable bags for county-operated food pantries.  Gently used t-shirts are donated through participating schools, churches, non-profits, and businesses and delivered to the Travis County Correctional Complex where inmates learn work skills by transforming the t-shirts into reusable shopping bags at no cost to the taxpayer.  The newly created re-usable bags are then distributed with food to those visiting the food pantry located at the seven Travis County Community Centers.  Since its beginning in 2014, over 91,000 t-shirts have been diverted from area landfills.